Through TikTok in Southeast Asia and RedNote (Xiaohongshu) in China, we will introduce K-beauty brands showcased at Cosmoprof to local consumers, connecting offline exhibition participation with online promotion to support expansion into global markets.
Approximately 15 brands selected from Cosmoprof exhibitors
Support
Production and publication of platform-specific promotional content using each brand’s product images, videos and other supplied materials.
TikTok · Southeast Asia
Introduce your brand and products to consumers in Southeast Asia through short-form video. Suitable existing brand videos can be adapted; product images and brochures can also be used to create a slideshow video.
Southeast Asia · Video content only
RedNote · China
Reach Chinese consumers on a social platform focused on beauty and lifestyle. Image and video content will highlight your brand story and key product features.
China · Image and video content
02
Company Information Submission
01
Company & Brand
Enter the applicant company’s details. Fields marked * are required.
02
Contact Person
Provide the contact person responsible for materials and content coordination.
03
Online Promotion Information
Share information to help plan your TikTok and RedNote content.
04
Featured Products
Submit details and photos of the products to feature in the online showcase. Describe the benefits or usage scenes to highlight, and attach introduction or demonstration videos in the Promotional Materials section below. One product is required; use Add product + to register up to three.
Featured Product 1 · Required
Featured Product 2 · Optional
Featured Product 3 · Optional
You can register up to three products.
05
Promotional Materials
Attach files directly. Specify any restrictions on the scope or duration of use below.
03
Programme Guidelines & Consent
This form is for applicant companies that have received an individual invitation, to confirm participation and submit promotional materials.
One promotional post will be produced and published on one platform per brand. Preferences will be considered; the organiser will coordinate and confirm the final platform allocation.
Submitted images, brochures and videos will be adapted to the selected platform. If no suitable TikTok video is available, an image-based slideshow video may be created.
Publication schedules will depend on material submission and production progress. This programme provides online promotional support and does not guarantee sales or marketplace listings.
The appointed operating agency will produce the content and manage publication. Posts will appear on accounts owned and managed by the operating agency.
Permission is limited to promotion under this programme and does not transfer copyright ownership. Please secure any necessary third-party permissions, including likenesses, background music and fonts. State any restrictions on the scope or duration of use in the Additional requests field.
Review draft: the full privacy notice covering collection, use and disclosure to the operating agency must be finalised before applications open.